Here's how:-
You immediately build a personal relationship and rapport with your visitor
Your visitors begin to trust you more, because they know you are real and they feel that they know you and like you
When visitors trust you they are more likely to buy from you
Your website comes alive
You connect with your visitors
Visitor confidence increases
Visitors will stay on your site longer, giving you more time to build that all important relationship
You can explain and reinforce your guarantees
You can encourage them to read on
You can direct your customers straight to your order button or sign-up form

Trust is so important, just think about how you feel when you go shopping in a real store.

When you are served by someone who is really helpful, knowledgeable and sincere, you will instinctively like them and trust them; it's human nature. Next time you want to buy something that you can get in that same store, where will you go? You'll go back to the same store, and, probably try to seek out that same sales assistant. It's just the same with online shopping.

When we spend our hard earned cash, we are really quite emotional about where we spend it. We spend our money with people we know, like and trust, and, when we buy stuff on the internet it's exactly the same.

That's why building good relationships with visitors to your website is so important to increasing your sales success. Adding audio to your website does exactly that.

FACT ? most people don't read every word on a website
FACT ? most people listen intently to audio messages, that capture their attention within the first 10 seconds
FACT ? even when people are not listening intently to spoken words they still hear and absorb the meaning in their subconscious
FACT - many people struggle to read written words and therefore respond better to graphical and audio marketing messages
The Web Audio Tool is a MUST for any business.