What limitations can the service provider impose? Various Bulk SMS software programs may impose different restrictions on the quantity of messages that can be dispatched within a specific period. These restrictions are typically set by the developers of the software and could be influenced by factors like the software's architecture, effectiveness, and technical features. Certain software might incorporate limitations to guarantee peak performance and deter any form of misuse or exploitation. There are two types of limitations: *Software limitations *Service provider limitations. The specific limitations imposed by Bulk SMS software can include: * Software may impose a constraint on the maximum number of recipients that can be added to a single SMS message. This limitation is primarily driven by technical considerations and the need to maintain an efficient delivery mechanism for messages. * Bulk SMS software enables users to send messages in groups, usually referred to as batches. Each batch may have a maximum limit on the number of messages it can contain. This restriction is often implemented to ensure optimal performance and the software's ability to handle high volumes of messages concurrently. * To prevent misuse or spamming, certain Bulk SMS software applications may implement rate limits. These limits are designed to regulate the volume of messages that can be dispatched within a specific timeframe. For instance, the software may impose restrictions on the number of messages sent per minute or per hour to ensure that the SMS gateway is not overwhelmed and that regulations are not violated. Limitations imposed by the service provider: *The service provider has the authority to impose limitations on the quantity of SMS messages that can be transmitted within a given day or month. These restrictions are usually determined by contractual agreements, package plans, or fair usage policies. *Service providers can impose account-based restrictions.

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